Wednesday, January 2, 2008

OUT WITH THE OLD, IN WITH THE NEW AT 7TH AND MONTANA ...!

                             

It was out with the old and in with the new at Our Favorite Starbucks today as the Morning Crew rushed to dismantle the last of their holiday displays and replace them with all-new promotional materials.  So, what's the Skinny?  After months of plying us with Egg Nog Lattes at 450 calories a pop, Starbucks is now pushing what they call the all-new Skinny Latte for the New Year.  "It's great marketing," said one observer.  "If an Egg Nog Latte makes you look and feel like Santa Claus, the Skinny Latte -- at only 90 calories -- will lighten your load."  Still, some insiders say Starbucks has a slim chance of success with the new drink.  An Anonymous Barista from a Starbucks in New York has launched an online crusade against the Skinny Latte, publicly calling it deceptive and confusing.  Said the Barista in an online article, "I have yet to come across a single partner in any store who thinks that it is a good idea."  Now that's what I call Grounds for dismissal ...!

8 comments:

Anonymous said...

Huh... interesting... a skinny latte?  Does seem to be a contradiction...but I guess it is worth trying out!  LOL

be well,
Dawn
http://journals.aol.com/princesssaurora/CarpeDiem/

Anonymous said...

It is a good marketing ploy.  Wonder how they'll fare with this economic blending of good and a little bad.

Anonymous said...

just a zero cal black coffee, please. Until next december when those egg nog lattes come back! --Cin

Anonymous said...

90 calories? might be worth a try

betty

Anonymous said...

sounds good to me--really! Barb

Anonymous said...

what next, a size zero latte? beckie x

Anonymous said...

Hmmm, "deceptive and confusing"...why?  If its "only" 90 calories isn't that a good deal?  I guess the real test, is how does it taste?  But you know, people (me) are creatures of habit...we like what we like, and calories or not...we like what we like!  My absolute fav: Pumpkin Spice Latte, is out of season now :(  non-fat and no whipped, of course!
xoxo ~Myra

Anonymous said...

I looks ok, but what does it taste like?